The logo visually references the historic and widely recognized architectural detail of the Rodda buildings on campus.
It was designed to echo the architectural design of these and many other buildings on campus, which have become iconic hallmarks of the college. The logo symbolizes the foundation and gateway to higher education that SCC offers students in the region and beyond. It has a traditional feel and exemplifies excellence—SCC’s tradition of excellence.
SCC "Primary" Logo
SCC "Side-By-Side" Logo
SCC "Stacked" Logo
SCC Emblem Logo
Each of the four logo versions is available in four different color choices (white version not shown here).
Los Rios and SCC Logos: Side-by-Side Lockups
Sacramento City College is a proud partner of the Los Rios Community College District. Logo lockups are available in two orientations to ensure wide implementation in a variety of end uses and dimensions.
Option A - Stacked District Logo
Option B - Horizontal District Logo
Department and Specialty Lockups
Department names and specialty logos have been prepared as SCC logo lockups for individual departments. Using these versions will provide consistency across all college departments. If you need a lockup logo, please submit a Marketing and Website Support Request Form and we will provide it as soon as possible.
Example of a department logo lockup.
Logo Usage Guidelines
Our Logo is made up of two distinct elements: the Symbol and the Wordmark. Each iteration of the logo is a carefully balanced combination of the two elements. The various iterations are mostly interchangeable and can be used in a variety of ways, but should never be altered or changed. Never change the positioning, sizing, or spacing.
An Exclusion Zone (the minimum unobstructed area around the logo) has been developed to make sure that the logo is sufficiently prominent. The Exclusion Zone for the Primary logo is equal to the capital O of the Wordmark. The Zone for the three other logos is equal to the height of the capital C in “City” or “SCC.”
All versions of our logo may be reproduced on white or light grey backgrounds in either the color, black, or red versions (See page 14 for full explanation of the brand color scheme). They may be reproduced in white on a black, SCC Cardinal Red or other appropriate dark background. Over SCC Gold or other appropriate light colored backgrounds, the logo must only be printed in black. The color version of the logo cannot be printed on black or dark-colored backgrounds.
Supporting Legacy Logos
Official SCC Seal
The Official SCC Seal is only to be used as a secondary mark to reinforce the official brand on core materials (e.g. catalog, diplomas). There should be no other supporting logo marks used on the core set of materials. The seal should not be used as a replacement for the logo. The seal should not be used for marketing purposes (e.g. event flyers, brochures).
The SCC seal can be used in black, embossed or watermarked. Permission to use the seal may be obtained by making a request to the college Public Information Office.
The Sketch SCC typographic mark will continue to be available for selected uses. It will not be used on official college publications. However, it may be used on department, service, or program-specific print materials as desired. The typographic mark should not be used in conjunction with any other college mark.
The typographic mark may be used in black, SCC Cardinal Red (Pantone 202), and white (for dark color backgrounds).
The Sketch SCC Mark has been updated to reflect the new SCC Brand typography. The “Sacramento City College” is now in Futura Medium. Do not use the older version of the mark with the Optima font.
The logo must be used with consistency in order to keep brand continuity and visual impact. Here are some examples of how not to use the logo.
The Public Information Office can answer any questions about the SCC logo, colors, or typography. We're here to help!
Additional Los Rios Branding
Check out branding resources for the other Los Rios colleges: