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Primary and Secondary Color Palette

The color palette allows audiences to identify visually with the brand. It also sets the mood and creates an environment for graphics, imagery, and messages to live within. It is important to maintain visual consistency by only using the colors represented here, though additional accent colors will be used on official website(s).

Cardinal Red
Primary
  • CMYK: 9 100 64 48
  • RGB: 137 32 52
  • Pantone: 202
  • Hex: #8a0028
Gold
Primary
  • CMYK: 0 16 100 0
  • RGB: 255 206 0
  • Pantone: 116
  • Hex: #ffce00
Lighter Gold
Secondary
  • CMYK: 2 7 67 0
  • RGB: 253 227 115
  • Hex: #fde373

Web Accent Colors

Blue
Accent-1
  • RGB: 66 113 181
  • Hex: #4271b5
Teal
Accent-2
  • RGB: 0 183 180
  • Hex: #00b7b4
Purple (Blue Shade)
Accent-3
  • RGB: 105 80 161
  • Hex: #6950a1
Orange
Accent-4
  • RGB: 246 140 31
  • Hex: #f68c1f
Green
Accent-5
  • RGB: 67 151 78
  • Hex: #43974f
Purple (Red Shade)
Accent-6
  • RGB: 100 1 112
  • Hex: #640170
Charcoal
Accent-7
  • RGB: 64 64 64
  • Hex: #404040